Kate Morganelli is a New York native who graduated summa cum laude with a bachelor’s in business management/marketing and journalism from the State University of New York at Stony Brook. Despite her attachment to the East Coast, she headed to the second largest state in the United States—Texas, where she made sure to make a name for herself and not to become one of the masses.
Kate currently works in the fast-paced world of global brand marketing at Fossil Group. She is responsible for the implementation and management of marketing plans for both adidas Originals, adidas Performance and Diesel.
Prior to Fossil, Kate worked as a public relations manager for Dickey’s Barbecue Restaurants, Inc. During her career there, she managed PR, corporate blogging and social media platforms for the “world’s largest and fastest growing barbecue franchise.”
Kate has also written a thesis entitled “My Life is an Open (Face) Book,” which explores the ethical implications of marketing using social media. Her published work can be purchased at Lulu.
Kate has a passion for all aspects of marketing that cannot be matched. She makes it a priority to integrate creativity, imagination, entrepreneurialism and determination into everything that comes her way.