Bumper Stickers are All too Revealing!

As I was stopped at a red light today my eye wandered to the car in front of me. There was one thing that struck me—no it wasn’t another car! It was the bumper sticker on this car in front of me. The bumper sticker was large, practically covering the right hand side of their back window; it said “Say No to Fox 5, it’s Bad News for America.” That just amazed me that this person not only feels strong dislike towards Fox 5, but is so angry that they bought a bumper sticker to showcase it to the world.

According to a 2009 study by the Pew Research Center for the People and the Press it found that “63 percent of Americans surveyed believe that news stories are often inaccurate.” In 1985 that number was closer to “34 percent.” Pew also found that “74 percent of respondents believe stories tend to favor one side of an issue over another, up from 66 percent two years ago.”

As time progresses the perception of the news media as bias seems to increase. Why is this the case? My opinion is that as the media struggles to make advertising revenue they cut back on important aspects of their journalistic process. As many newspapers cut back on staff their fact checkers decrease by the masses making the chance of inaccuracies greater.

Now for broadcasting it is a high competition environment and everyone wants the audience. So in order to capture an audience broadcaster are making their show more partisan-based and opinionated. These types of shows are making a bias view for the entire station. What can we do to change this?

Now with the new media will these numbers go down in public feeling of bias news media? Or do you think it will get worse?